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Sales

Building B2B outbound sales strategy from scratch

How to set an outbound Sales program - The persona, the process, the incentives, cold outreach types and more.
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Sales in EdTech Startups – How to sell K 12 Education solutions

This is first of a three-part series on how SDRs of EdtEch startups can sell better
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How marketers and businesses can hack the nonlinear sales funnel

What marketers and businesses can do when the traditional linear sales funnel does not yield expected results
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How to double lead generation from your cold email program

Notes and tips on how to widen your Total Addressable Market (TAM) in sales and generate more leads via effective cold email campaigns.
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What you should know about getting prospects to try a new SaaS product

You might just be inventing the next best thing after blockchain but if the world doesn’t know of it, it’s as good as non-existent. Right ?!
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Web analytics and data analysis tools that B2B companies need to succeed

Customer support, website tracking and advanced analysis tools to set up analytics driven processes and decision making culture at your company.
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2 frameworks for startups to help you triple your sales

Cold calling is not just something your prospects hate but rather what most sales managers hate too ! Sharing two sales frameworks that could ease sales managers out of their misery of having to call through a phone list every day !!

11 common mistakes a new sales manager makes in startups

Your startup is beginning to take off, you've just on-boarded a few sales executives to work for you. Yay !! Scaling is the biggest thing on your mind. Double Yay !! Now comes the moment of truth and a quasi-test of your leadership andddddddd of your patience.

How to start a blog on Medium and ace it like a pro

Medium is a growing content discovery platform today with over 15.4 million users. The presence of a highly segmented and targeted audience at one place is a gold mine for businesses.

Why every B2B sales executive must focus on Lead generation on Medium

It's 2018. Today personal branding is the foundation of social selling. More so for B2B companies. Imagine this. You get an email from Jane Doe asking you to how you are, how she is such a huge fan of your work etc. She says she would like to meet you and help you increase your company’s profits by 25%.