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Sales

How marketers and businesses can hack the nonlinear sales funnel

What marketers and businesses can do when the traditional linear sales funnel does not yield expected results
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How to double lead generation from your cold email program

Notes and tips on how to widen your Total Addressable Market (TAM) in sales and generate more leads via effective cold email campaigns.
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What you should know about getting prospects to try a new SaaS product

You might just be inventing the next best thing after blockchain but if the world doesn’t know of it, it’s as good as non-existent. Right ?!
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Web analytics and data analysis tools that B2B companies need to succeed

Customer support, website tracking and advanced analysis tools to set up analytics driven processes and decision making culture at your company.
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Why every B2B sales executive must focus on Lead generation on Medium

It's 2018.

Today personal branding is the foundation of social selling. More so for B2B companies.

Imagine this. You get an email from Jane Doe asking you to how you are, how she is such a huge fan of your work etc. She says she would like to meet you and help you increase your company’s profits by 25%.

Is your business utilizing Big data in marketing

Google knows what you’re searching or even remotely interested in.
Facebook knows what you share, who you’re friends with, where you hang out, where you holiday, which city you have roots in, studied in and where you live.
Amazon knows what you buy, what you gift !!

Why plain text email ensures better growth than HTML email

Do you write/receive cold emails or send/ subscribe to newsletters?

I’m sure you do.

After all we are all part of somebody’s sales funnels.

The Buyer persona - Why and how sales managers must use it

Who are you selling to ?

Can you answer this question in less than 30 seconds with a list in order of priority 1. ABC, 2. XYZ, 3. QWE

To succeed in what you do, you NEED to know who your target audience is. You have to imagine a person and a face and pitch to that cohort every single day.