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Sales Growth

Building B2B outbound sales strategy from scratch

How to set an outbound Sales program - The persona, the process, the incentives, cold outreach types and more.
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How modern B2B marketers can benefit from Neuromarketing

Using neuromarketing to target the “Buy button” in the B2B consumer's brain
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Sales in EdTech Startups – How to sell K 12 Education solutions

This is first of a three-part series on how SDRs of EdtEch startups can sell better
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How marketers and businesses can hack the nonlinear sales funnel

What marketers and businesses can do when the traditional linear sales funnel does not yield expected results
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How to double lead generation from your cold email program

Notes and tips on how to widen your Total Addressable Market (TAM) in sales and generate more leads via effective cold email campaigns.
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Growth hacking for non-tech founders

With this article, you will figure out: 1. Why founders need to be growth hacking 2. Some ways to begin exploring growth hacking 3. Resources and tools that will help you a great deal on the growth hacking journey. 4. and a surprise "something interesting" at the end ! :)
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This could be why your competition is ahead in the game – Meaningful Business networking

Understanding meaningful networking and simplified tips on how to go about it from various vantage points !
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Why you’ll want to read this article before joining a startup as employee 1-10

An honest account of what it is to work at a pre-revenue stage, bootstrapped tech startup as Employee no 8 !! and what startup life teaches you for real
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How not to waste time at networking events

Notes on helping you decide which networking events to attend and maximise your gains from the attendance.
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Top SaaS networking events to attend in 2018

You’re not working, if you’re not networking !!
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Rad productivity tips for the rockstar sales manager

Hey, You future Gary V - here are some productivity tips for you !!
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2 frameworks for startups to help you triple your sales

Cold calling is not just something your prospects hate but rather what most sales managers hate too ! Sharing two sales frameworks that could ease sales managers out of their misery of having to call through a phone list every day !!
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11 common mistakes a new sales manager makes in startups

Your startup is beginning to take off, you've just on-boarded a few sales executives to work for you. Yay !! Scaling is the biggest thing on your mind. Double Yay !! Now comes the moment of truth and a quasi-test of your leadership andddddddd of your patience.
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How to start a blog on Medium and ace it like a pro

Medium is a growing content discovery platform today with over 15.4 million users. The presence of a highly segmented and targeted audience at one place is a gold mine for businesses.
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Why every B2B sales executive must focus on Lead generation on Medium

It's 2018. Today personal branding is the foundation of social selling. More so for B2B companies. Imagine this. You get an email from Jane Doe asking you to how you are, how she is such a huge fan of your work etc. She says she would like to meet you and help you increase your company’s profits by 25%.
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Is your business utilizing Big data in marketing

Google knows what you’re searching or even remotely interested in. Facebook knows what you share, who you’re friends with, where you hang out, where you holiday, which city you have roots in, studied in and where you live. Amazon knows what you buy, what you gift !!
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Why plain text email ensures better growth than HTML email

Do you write/receive cold emails or send/ subscribe to newsletters? I’m sure you do. After all we are all part of somebody’s sales funnels.
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The Buyer persona – Why and how sales managers must use it

Who are you selling to ? Can you answer this question in less than 30 seconds with a list in order of priority 1. ABC, 2. XYZ, 3. QWE To succeed in what you do, you NEED to know who your target audience is. You have to imagine a person and a face and pitch to that cohort every single day.
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Sales reports every sales manager should track like their life depended on it

Jamie is the sales manager and heads a team of six at Primafantastic Inc.. Jamie needs to constantly keep track of a million things, meet his targets and monitor the movement of sales in a fast-paced environment. How can Jamie track if his team is hustling right ?
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6 fantastic Sales Closing Techniques that every hustler must use and know of

As an ex-VC and 2X digital entrepreneur, effectively the past 5 years of my entrepreneurial journey have been about one key aspect - Hustle !!
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2 frameworks for startups to help you triple your sales

Cold calling is not just something your prospects hate but rather what most sales managers hate too ! Sharing two sales frameworks that could ease sales managers out of their misery of having to call through a phone list every day !!

11 common mistakes a new sales manager makes in startups

Your startup is beginning to take off, you've just on-boarded a few sales executives to work for you. Yay !! Scaling is the biggest thing on your mind. Double Yay !! Now comes the moment of truth and a quasi-test of your leadership andddddddd of your patience.

How to start a blog on Medium and ace it like a pro

Medium is a growing content discovery platform today with over 15.4 million users. The presence of a highly segmented and targeted audience at one place is a gold mine for businesses.

Why every B2B sales executive must focus on Lead generation on Medium

It's 2018. Today personal branding is the foundation of social selling. More so for B2B companies. Imagine this. You get an email from Jane Doe asking you to how you are, how she is such a huge fan of your work etc. She says she would like to meet you and help you increase your company’s profits by 25%.

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