Most leading companies today rely on the power of Machine Learning(ML) and Artificial Intelligence(AI) to understand consumer behaviour, turn data into information and propel themselves into a productive tomorrow.
Who are you selling to ?
Can you answer this question in less than 30 seconds with a list in order of priority 1. ABC, 2. XYZ, 3. QWE
To succeed in what you do, you NEED to know who your target audience is. You have to imagine a person and a face and pitch to that cohort every single day.